Beyoncé's money-making tactics REVEALED as superstar makes a fistful of dollars from Cowboy Carter merchandising campaign after dwindling tour sales left tickets costing as little as a McDonald's meal
From key rings to coffee mugs, bandanas, books and personalised wrapping paper, Inglewood's SoFi Stadium had all bases covered as Beyoncé fans prepared to part with their hard earned cash on Monday evening. It might read like the miscellaneous contents of your average car boot sale, and maybe you'd be forgiven for thinking it was, were it not for the R&B legend's instantly recognisable image featuring prominently on every item.
Read More >> Full Article on Source: ALPHA MAG
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